Since opening in 2014 the Paradise Double Ice Complex has provided sponsorship opportunities to a number of businesses. With new sponsorship opportunities now available there are even more ways for business to show their support for community while promoting their brand. In a rapidly growing area and Town, the Paradise Double Ice Complex provides an ideal advertising venue.
The Town's new Sponsorship and Advertising Package provides a comprehensive look at the Paradise Double Complex, including details about the surrounding area, facility features and stakeholder information. The Package also elaborates on the potential exposure provided by outlined sponsorship opportunities.
Market and Reach
The Paradise Double Ice Complex is strategically located in close proximity to all major centers on the Avalon Peninsula. Paradise is located adjacent to both the Trans-Canada Highway and Outer Ring Road, with St. John's International Airport just a short drive away. The Complex is easily accessible from both the west and east ends of the North East Avalon. The Double Ice Complex is also a part of the Town's open space development, which is now home to Paradise Park.
Opportunities
| Rink A Naming Rights |
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Description: Rink A has spectator seating of 300. Rinks showcase the Mount Pearl/Paradise Skating Club, Paradise Minor Hockey Association, Easter Seals Sledge Hockey, and community skating and recreational skating. Rinks are also home to a variety of events such as; concerts, tradeshows, carnivals, private functions and community special events. Duration: 3-year agreement Cost: Minimum of $7,500 per year Benefits: used in promotional material related to Rink A; 50 free community skating passes per year; Rink Board in Rink A in an available location agreed upon with the Facility Manager; Under Ice Logo in Rink A in an available location; Ad on monitor in reception area. Signage: Sign at the lobby level entrance on Rink A Signage will be at the cost of the sponsor and is subject to final approval by the Facility Manager. |
| Rink B Naming Rights |
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Description: Rink B has spectator seating of 1,100. Rinks showcase the Mount Pearl/Paradise Skating Club, Paradise Minor Hockey Association, Easter Seals Sledge Hockey, and community skating and recreational skating. Rinks are also home to a variety of events such as; concerts, tradeshows, carnivals, private functions and community special events. Duration: 3-year agreement Cost: Minimum of $10,000 per year Benefits: - Used in promotional material related to Rink B - 75 free community skating passes per year - Rink Board in Rink B in an available location agreed upon with the Facility Manager - Under Ice Logo in Rink B in an available location - Ad on monitor in reception area Signage: Sign at the lobby level entrance on Rink B Sign at the concourse entrance on Rink B Signage will be at the cost of the sponsor and is subject to final approval by the Facility Manager. |
| Dressing Rooms Naming Rights |
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Description: Each rink within the Paradise Double Ice Complex has access to 5 dressing rooms and 2 referee rooms. With the dressing room sponsorship your company is being promoted directly to participants. Not only are the dressing rooms at the Complex used by hockey players and skating club members, they also serve as the behind the scenes locations for our concerts and special events. Duration: 3-year agreement Cost: Dressing Rooms 1, 2, 3, 4 and Referee Rooms are a minimum of $2,000 per year Dressing Rooms 5 and 6 are a minimum each of $1,500 per year Benefits: - Company logo painted on the wall inside the dressing room - Company logo on the door of the dressing room - Logo displayed on dressing room assignment display monitor/board - 50 free community skating passes per year - Rink Board space on the rink of the sponsored dressing room. This will be subject to availability considerations. Signage will be at the cost of the sponsor and will be need to be approved by the Facility Manager |
| Box Office Naming Rights |
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Description: Located at the main entrance of the Paradise Double Ice Complex, the hub for the all recreation and leisure services within the Town of Paradise, the Box Office is open for all ticketed events within the Recreation and Leisure Services Department. Not only is it the location for purchasing tickets, but also for the complex's boardroom. Duration: 3-year agreement Cost: Minimum of $5,000 per year Benefits: used in promotional material related to ticketed events; 50 free community skating passes per year; Rink Board in Rink A in an available location agree upon with the Facility Manager; ad on monitor in reception area. Signage: Sign at the lobby level entrance on Rink B Sign at the concourse entrance on Rink B Signage will be at the cost of the sponsor and is subject to final approval by the Facility Manager. |
| Zamboni Advertising |
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Description: Captivate the attention of viewers as the Zamboni / Ice Resurfacer cleans the ice before, after and in between hockey games, and other on-ice activities. Your company logo, colors, and advertising can be a part of this eye-catching event. Brand the ice resurfacer to best suit your advertising needs.
Rink A (3-year agreement) Cost: $4,000 per year full sponsorship (both sides of Zamboni) $2,000 per year half sponsorship (one side of Zamboni) Benefits: Capacity of 300 spectators; 50 free community skating passes per year
Rink B (3-year agreement) Cost: $5,000 per year full sponsorship (both sides of Zamboni). $2,500 per year half sponsorship (one side of Zamboni) Benefits: Capacity of 1,100 spectators; 25 free community skating passes per year |
| Rink Boards Advertising |
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Description: These are ice level advertising panels you see at all NHL arenas. These are a great opportunity to have your business advertised. Size: Approximately 36'' (height) x 96" (width) Duration: 3-year agreement Benefits: 50 free community skating passes per year Cost: Rink A High Profile - $1,200/year Rink A End Zones - $1,000/year Rink A Opposite Players Benches - $750/year Rink B High Profile - $1,500/year Rink B End Zones - $1,200/year Rink B Opposite Players Benches - $1,000/year |
| Under Ice Logo Advertising |
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Description: Place your company's logo or advertisement directly beneath the ice surface to make a constant impression during on-ice activities. Duration: 3-year agreements Cost: Please see our Sponsorship and Advertising Package Benefit: 50 free community skating passes per year Supply of under ice logos is the responsibility of the sponsor. Under ice logos will need to be approved by the Facility Manager. |
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Billboard Advertising
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Description: Advertising billboards are located on the concrete walls above the glass at each end of the arena. There are billboards located throughout the arena. Advertising for this space is limited and available on a first-come, first-served basis. Size: Approximately 4' (height) x 8' (width) Duration: 3-year agreement Cost: $1,000 per year Benefit: 50 free community skating passes per year Supply of billboards is the responsibility of the sponsor. Billboards will need to be approved by the Facility Manager. |
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Monitor Advertising
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Description: Located in the main lobby of the Paradise Double Ice Complex the monitor displays community events, dressing room schedule, community skate schedule and user group information. As a sponsor, your business information will be displayed full screen on a regular rotation to hundreds of people every day! Duration: 1-year agreements Cost: $100 per month Benefit: 25 free community skating passes per year; displayed in a high traffic area |
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Sponsor Community Skating
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Description: a great one time opportunity to promote your business and provide an opportunity for the community to participate in a recreational activity. As a sponsor you can choose from many of our community skates to sponsor. By sponsoring a community skate you will be providing a free skate to the community. Duration: One time Cost: $200 per skate Benefit: Sponsor will have the opportunity to set-up a display in the main lobby to promote their business; sponsor will be recognized in all promotion of the community skate one week before the scheduled skate. |
Please contact the Department of Recreation and Leisure Services at (709) 782-6290 for additional information on sponsorship opportunities.